When I watch the Australian Open Tennis on TV I don't take much notice of the subtle advertising on the players' clothing but one little badge (that is a bit hard for old eyes to read) has always intrigued me.
I wondered how the University of Queensland was able to get several highly ranked players to promote them via these simple red and white badges.
Wandering down Powell Street in San Francisco yesterday I got my answer. The badges aren't advertising the University of Queensland . They are advertising a clothing retailer, UNIQLO.
Silly me!
I wondered how the University of Queensland was able to get several highly ranked players to promote them via these simple red and white badges.
Wandering down Powell Street in San Francisco yesterday I got my answer. The badges aren't advertising the University of Queensland . They are advertising a clothing retailer, UNIQLO.
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| UNI QLO Store in SFO |
